The Whole Marketer podcast

Welcome to The Whole Marketer podcast. Host Abby Dixon, Founder and Director of Labyrinth Marketing, is here to support and empower the Marketers behind the brands and businesses, step change your growth. In each podcast, she along with her subject matter expert guest, will discuss a key skill; technical, latest thinking, soft and personal development and understanding needed to grow, you, the marketer for today's challenging yet fulfilling profession.

Episode 150 – AI for Marketers with guest Jeremy Connell-Waite: Your New Intelligent Assistant, how to really make AI work for you
Jun 17, 2025 – 41:24
Episode 149 – Purpose Driven Careers with guest Megan Harrison: How to choose your next role for a successful and fulfilling marketing career
Jun 2, 2025 – 32:16
Episode 148 – Brand Purpose with guest Helen Jeremiah: How a well-defined purpose can guide decisions, inspire teams and build trust with consumers
May 19, 2025 – 33:54
Episode 147 – Social Proof with guest Michael Goldstein: Why brands and agencies need to build ideas outside the office walls
Apr 28, 2025 – 34:59
Episode 146 – DEI with guest Ali Hanan: Why representation matters as a force for growth and force for good
Mar 31, 2025 – 40:48
Episode 145 – Marketing Culture with guest Abi Willstead: Specsavers' Marketing Excellence lead on a creating winning marketing culture
Mar 17, 2025 – 37:31
Episode 144 – Growth Mindset with guest Charlotte Langley: Bloom & Wild’s CMO on embracing the unknown in your leadership style
Mar 3, 2025 – 40:14
Episode 143 – Building brands with soul with guest Siew Ting Foo: Top CMO’s insight on human-centric brand-building and leadership
Feb 17, 2025 – 28:47
Episode 142 – Connecting with your Consumers with guest Toby Horry: Insights from TUI's Global Brand and Content Director on understanding today’s consumer
Feb 3, 2025 – 33:04
Episode 141 - Owning your Marketing Career with guest David Brewerton: How to find your ideal role with tips from Monzo’s Marketing Director
Jan 20, 2025 – 43:39
Episode 140 - Marketing Excellence with guest Sue Warren: How Sky's Marketing Excellence Programme is driving greater impact and creativity for the brand
Jan 6, 2025 – 39:06
Episode 139 – Personal Understanding with guest Kirsten McPherson: How knowing and connecting with yourself on deeper level makes you a better marketer
Dec 16, 2024 – 36:26
Episode 138 – Creativity with guest Kevin Chesters: How Can Marketers Unlock Their Creative Potential?
Dec 2, 2024 – 50:18
Episode 137 - Marketing Roles with guest Margaret Jobling: The evolving skills today’s marketers need to thrive in an AI world
Nov 18, 2024 – 38:46
Episode 136 – Working parents with guest Rachel Morris: A coaching expert’s advice on balancing work and family life
Nov 4, 2024 – 39:20
Episode 135 - Effective copywriting with guest Dave Harland: How to write better, brilliant copy
Oct 21, 2024 – 43:29
Episode 134 - Agency partnerships with guest Richard Robinson
Oct 14, 2024 – 47:58
Episode 133 - Strategy with guest Alice Benham
Oct 7, 2024 – 37:58
Episode 132 - Wellness with guest Rebecca Hirst
Sep 30, 2024 – 31:22
Episode 31 - Ideal Role with guest Lauren Spearman
Sep 23, 2024 – 33:15
Episode 130 - Being Human with guest Dom Dwight
Sep 16, 2024 – 41:22
Episode 129 - Grief with guest Lucy Hudson
Jul 1, 2024 – 50:11
Episode 127 - Burnout with guest Briony Gunson
Jun 18, 2024 – 42:27
Episode 127 - Burnout with guest Molly Innes
Jun 10, 2024 – 33:46
Episode 126 - Burnout with guest Rowan Morrison
Jun 3, 2024 – 41:20
Episode 125 - Burnout with guest Alan Trice
May 27, 2024 – 34:18
Episode 124 - Burnout with guest Dr Fiona Crichton
May 20, 2024 – 44:59
Episode 123 - Empowerment with guest Ellie Norman
May 13, 2024 – 35:09
Episode 122 - Representation with guest Nishma Patel Robb
May 6, 2024 – 47:30
Episode 121 - Psychological Biases with guest Richard Shotton
Apr 29, 2024 – 37:24
Episode 120 - Impact with guest Scott Morrison
Apr 22, 2024 – 43:06
Episode 119 - Buy-in with guest Rachael Wheatley
Apr 16, 2024 – 29:33
Episode 118 - Challenger brands with guest Kerttu Inkeroinen
Mar 25, 2024 – 29:13
Episode 117 - Inclusive leadership with guest David McQueen
Mar 18, 2024 – 34:52
Episode 116 - Responsiveness with guest Anna Henwood
Mar 11, 2024 – 28:56
Episode 115 - Marketing Effectiveness with guest Dr Grace Kite
Feb 19, 2024 – 41:55
Episode 114 - Work/life balance with guest Katie Martin
Feb 13, 2024 – 33:25
Episode 113 - Self identity with guest Bronwen Foster-Butler
Feb 6, 2024 – 39:38
Episode 112 - Brand partnerships with guest Beth Reeve
Jan 30, 2024 – 32:07
Episode 111 - Strengths with guest Sean Hall
Jan 23, 2024 – 39:41
Episode 110 - 3 Dimensional Marketing with guest Ben Carter
Dec 11, 2023 – 40:58
Episode 109 - Business to Business Customer Journey with guest Antonia Wade
Dec 4, 2023 – 31:29
Episode 108 - Marketing Effectiveness with guest Rachel Moss
Nov 27, 2023 – 32:50
Episode 107 - Strategic Insights with guest Febronia Ruocco
Nov 20, 2023 – 30:59
Episode 106 - Strategic Thinking with guest Zoe Scaman
Sep 25, 2023 – 39:10
Episode 105 - Decision Science with guest Phil Barden
Sep 18, 2023 – 37:05
Episode 104 - Marketing Leader's Code with guest Gareth Helm
Sep 11, 2023 – 27:48
Episode 103 - High stakes leadership with guest Sally Henderson
Jul 10, 2023 – 36:49
Episode 102 - Brave leadership with guest David McQueen
Jul 3, 2023 – 34:55
Episode 101 - Host Takeover Special with guest host Jon Evans
Jun 19, 2023 – 41:05